Expert in 0-60

At the start of the pandemic, we created Ford’s first-ever Augmented Reality podcast experience so people could test run the Mach-E, virtually.

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Clios — Bronze (Audio: Streaming / Downloadable Content)

LAUNCH: INSTAGRAM STORIES

We created teaser trailers for each episode on Instagram Stories. Users could swipe up on each story to listen to the episode and test out each filter. With built-in Facebook and Instagram features, users could record personalized episodes and share to their own network.

We designed a carousel for socials that seamlessly ran through the 10 different episodes.

My Role: Jr. Art Director / Designer

Featured on Ads of the World, Adweek, LBB.

ECD: Alex Booker, Philip Sicklinger

ACD: Ricky Bowry, Joe Fox

Jr. Art Director / Designer: Sabrina Ghantous

Jr. Copywriter: Georgia Murphy

3D Animation: Barry Harbour

3D Animation/Vehicle Design: Brian Bowman

Production Design: Ray McGale

Production Lead: Danielle Amico